Author: Michelle Wilson

A transcript is a written record of the audio content you present in your podcast. Creating a transcript of each podcast episode can benefit both the podcaster and the listener. Publishing your transcript online will provide listeners with another way engage with your podcast and delve more deeply into your research. Your transcript can enrich your audio story with images and other media, particularly if you reference artworks, films, architecture, or other visuals. If you are quoting published sources or reference other research, your transcript can give your listeners citations that support your work. You can even use your episode notes to provide bibliographies and link to other online resources. A transcript published alongside your audio content also makes your podcast more discoverable online. While many listeners may find your podcast through a content provider like Spotify or a phone application, anyone interested in or researching the subject of your podcast can only find your work on the open web if...

Editing Software Audacity is an open source sound editing software that is free to download and use. Audacity is a robust tool that is easy to learn, helping novice podcasters achieve a professional sound in a short period of time. Since audacity can be downloaded to your local device, it is a good option for podcasters who don't have round-the-clock access to the internet, or who experience difficulty using web applications due to sharing bandwidth at home. You can download Audacity online and follow the tutorial below to get started. However, because Audacity is so broadly available there are hundreds of tutorials, message boards, tips, and tricks around the web that can answer many questions and help you acquire more advanced skills. Another commonly used software for audio editing is Adobe Audition, which you can find on many computers at Columbia and also in Barnard's Instructional Media and Technology Services (IMATS), located in the Milstein Center. Audition provides additional tools to help...

In this workshop we’ll talk about defining success, how to measure it, and how to increase your reach and impact it with a little knowledge and planning.  Discoverability Podcast Directories Downloads and Subscribers Discoverability and Archiving for Scholarly Podcasts at Columbia Online Marketing Your Podcast Website Social Media Marketing Email and Newsletters Metrics and Analytics   Discoverability Podcast Directories One of the most important steps to ensure your podcast has good reach is to make sure it is distributed through the major podcast listening apps and directories. It is generally agreed upon that the top podcast listening platforms include:  Apple iTunes/Apple Podcasts Spotify Google Podcasts Stitcher One way to increase your listenership with little effort is to list your podcast in other directories. If you have the time and inclination, these are other directories that have a large userbase: TuneIn iHeartRadio Google Play Music (this is different than the newer Google Podcasts platform) Listen Out Loud (a directory for educational podcasts) Women in Podcasting  For more information on getting your...

Publishing your podcast: RSS Feeds Copyright for Podcasting (a really short guide) Creative Commons Licenses Publishing your podcast: RSS Feeds You’ve got your completed podcast and transcript...how do you publish that content to the web and into the pockets of podcast listeners? Podcasts are delivered to apps and distributors (like Apple iTunes) via RSS feeds, the link that provides these user platforms the information about your podcast.  Rather than uploading your podcast files directly to distributors like iTunes or Spotify, each episode of your podcast must be stored online - either through a podcast host provider or your own website. Not only does this help to ensure that you retain control over your media files and are able to edit or update your information, it also makes it possible to stream your podcast to multiple audiences simultaneously. The RSS feed link establishes a pathway for your episode audio files and descriptions to be shared with podcast directories. The RSS feed delivers two types of information...